Lush green landscape representing EcoRah's connection to nature
About EcoRah

About EcoRah
Sustainable Hospitality

A sustainable hospitality brand committed to creating meaningful travel experiences while strengthening local communities and independent hospitality businesses across India.

Who We Are

About EcoRah

EcoRah is a sustainable hospitality brand committed to creating meaningful travel experiences while strengthening local communities and independent hospitality businesses across India.

We believe travel should do more than help people discover destinations — it should help preserve culture, support local livelihoods, protect nature, and create lasting connections between travellers and communities.

"Making travel more meaningful for everyone involved."

From the mountains of Ladakh to the villages of Assam and beyond, EcoRah brings together authentic stays, curated retreats, responsible tourism, and hospitality expertise under one purpose.

Top 50 — Tejaswini Assam Ideathon 2024

Chosen as one of the Top 50 business ideas to benefit from expert mentorship and guidance through this initiative — a collaborative project by the Women's Cell, Industries & Commerce Department of the Government of Assam, in partnership with NEHHDC.

250 Shortlisted — GUSEC herSTART Program

Our business concept was chosen as one of the 250 shortlisted ideas in the GUSEC herSTART program, and we also took part in the herSTART Bootcamp in 2023.

Entrepreneurial Brainstorming Session

We had the opportunity to engage in an entrepreneurial brainstorming session, which provided invaluable insights on our entrepreneurial journey.

A growing collective built on shared purpose

Homestays · Retreats · Communities · Artisans · Conscious Travellers

The EcoRah Collective

The EcoRah Collective

EcoRah is more than a hospitality marketing company — it is a growing collective of homestays, boutique properties, hospitality professionals, local communities, artisans and conscious travellers who share a vision for sustainable hospitality and responsible tourism.

The EcoRah Collective connects people through:

  • Authentic homestays and boutique stays
  • Curated retreats and immersive experiences
  • Hospitality marketing and business growth
  • Community-led tourism initiatives
  • Local culture, heritage and nature experiences

Whether you're a traveller seeking authentic experiences, a host looking to grow responsibly, or a tourism professional passionate about sustainability — the EcoRah Collective welcomes you.

What We Do

Hospitality Marketing

EcoRah provides specialised hospitality marketing solutions for homestays, eco-lodges, boutique hotels, resorts, camps, river cruises and experiential hospitality businesses across India.

We help hospitality businesses improve visibility, strengthen direct bookings and build sustainable long-term growth.

Hospitality Marketing

Specialised marketing strategies tailored for eco-lodges, boutique hotels, homestays, and experiential hospitality businesses.

Sales & Distribution Strategy

Offline & online sales and distribution strategies, revenue management and dynamic pricing for sustainable growth.

Digital Marketing & ORM

Digital marketing, online reputation management, consumer loyalty management and booking platform optimisation.

Brand Positioning & PR

Brand positioning, PR, and collaboration with business partners for holistic, long-term brand growth.

Hospitality Training

Staff training in sales, marketing, ORM, and new technology implementation for operational excellence.

Technology & Digital Transformation

Guidance on technology adoption, content management systems, and data analytics for consumer acquisition.

Our Vision

Our Vision

To build India's most trusted ecosystem for sustainable hospitality by connecting travellers, hosts, communities and tourism professionals through authentic experiences and responsible tourism.

Our Mission

Our Mission

To empower independent hospitality businesses while helping travellers discover meaningful experiences that create positive social, cultural and environmental impact.

Sustainable Growth

Helping small to medium sustainable hospitality companies achieve competitive advantage and lasting social impact.

Brand Redefinition

Helping companies redefine their brand identity and align their hospitality marketing strategies with their products and concepts.

Training & Innovation

Providing training in sales & marketing with innovative marketing techniques and skills through community-based work.

What We Do

Our Services

We have designed four contractual products for our collaborations with business associates and will provide solutions to their needs in the field of Sales, Marketing & distribution.

Rate & Package Design

Rate & package design & costing, revenue management & dynamic pricing strategies.

Sales & Distribution

Offline & online sales and distribution strategies, B2B & B2C digital marketing.

ORM & Content Management

Online reputation management, consumer loyalty management and booking platforms.

Branding & PR

Branding & PR with dedicated approaches & collaboration with business partners for holistic growth.

Our dedicated approaches & collaboration with business partners will bring a new holistic dimension toward tremendous opportunities and help them to reach realistic consumer acquisition and overall growth.

Learning Packages

ORM Products

Online Reputation Management

Basic Learning Package

Includes a PPT with voice recording, ORM Booklet, feedback form examples, best practices sheet, quiz sheet with 15 situations, MCQ sheet and answer sheet.

Online Reputation Management

Advance Learning Package

Includes a PPT with voice recording, best practices sheet, ORM Booklet, feedback form examples, quiz sheet with 15 situations, MCQ sheet, data segmentation and insights.

Register now to secure your place

Business Workshop!

Join our hospitality marketing workshop tailored for eco-resorts, boutique hotels, river cruises, and camps. These sessions are designed specifically for professionals and business owners.

Online Reputation Management Workshop! Register now to secure your place among the limited number of attendees.

Leadership

Our Founder

Permita Gogoi

Founder & Director

EcoRah Marketing LLP

Permita Gogoi is the Founder & Director of EcoRah Marketing LLP. She holds a Bachelor's degree in Arts with Mathematics from the University of Delhi and a Master's degree in Tourism Management from IGNOU.

She has extensive experience in hospitality sales, marketing, revenue management, and distribution strategy, with a strong focus on building sustainable hospitality businesses and creating authentic travel experiences.

Her journey in community development through hospitality is driven by a vision to strengthen local tourism ecosystems by empowering homestay owners, boutique properties, eco-lodges, farm stays, and tourism entrepreneurs through collaboration, responsible tourism, and sustainable business practices.

Through EcoRah Marketing LLP, she established the EcoRah Community with the vision of promoting sustainable and mindful hospitality across India — particularly in the North-East, Himalayan regions, rural landscapes, tea garden destinations, wildlife regions, heritage towns, desert destinations, and tribal communities.

Top 50 — Tejaswini Assam Ideathon 2024

Women's Cell, Industries & Commerce Dept., Govt. of Assam × NEHHDC

Top 250 — GUSEC herSTART Programme

herSTART Bootcamp 2023 participant & entrepreneurial mentoring

Explore EcoRah

Discover What EcoRah Offers

From curated retreats to a thriving community of hospitality professionals — explore every dimension of EcoRah.

EcoRah Retreats

Curated small-group retreats reconnecting you with nature, community, and mindful living.

Explore Retreats

Destinations

Discover extraordinary destinations across India's North-East, Himalayan, Rural, and Heritage circuits.

View Destinations

Community

Join the EcoRah Community — free lifetime membership for hospitality business owners and professionals.

Join Community

Partnership

List your eco-resort, boutique hotel, homestay, or camp with EcoRah and reach conscious travellers.

Become a Partner

Ready to connect with EcoRah?

Whether you're a traveller seeking meaningful experiences or a hospitality business looking to grow — we'd love to hear from you.